Friday, August 20, 2010

0014 Shooting "Little Seres" - behind the scenes

This week our "Little Seres" got in front of the camera for the first time as we shot the lookbook for Spring / Summer 2011. Whilst the results are being processed in the lab we thought we would show you how it unfolded on the day and introduce you to the brilliant team that made it happen...


We were lucky enough to be shooting with Jamie Gray, who directed us through our virgin shoot. Definitely one to watch out for, you can see more of his work here http://shootjcgray.com/, when you see the end result we're sure you will agree!

He also knows how to strike a pose too, as does his assistant Jack....



By Jamie's side was Tilly Hardy, stylist to the stars (www.tillyhardy.com/), who made sense of the collection and pulled together 14 gorgeous looks - a massive achievement for a one day shoot! She also brought the flowers to the party, well a Borne shoot wouldn't be complete without them....


Zoe Taylor (www.zoetaylor.com/) was responsible for all the on-set touching up, and created a stunning look for our Borne model - natural, raw yet beautiful hair and make-up.


Last but by no means least was our model Kat (c/o Ian at Next Model Management), who was a dream Borne girl. You'll see what she looks like, showing off our creations very soon....

Friday, August 6, 2010

0013 With butterflies in the suitcase off to Area 142.

After 2 hectic weeks finishing off our first collection, "Little seres", for Spring / Summer 2011 (plus moving house in Barcelona!!) the day came to get Wagner, Richter, Baron, Koenig, Prinz, Fuerst, Graf, Kaiser and Adel packed up and take them back to London....



Packing the suitcases it felt like butterflies had sneaked into the luggage and stomach area.....




So me, plus the "little seres", plus the butterflies flew directly to Area 142, a sales showroom in Shoreditch, that is giving Borne the great opportunity to be part of their stable of brands.

Borne is very excited!!!!!!




Our "Little seres" are now hanging next to each other on the Borne rail in Area 142, Elise still can't believe they all made the journey safely, breathing as they sit on the hanger in front of her.